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Today we got a bit into the details of the economies of the PPC game, not just within one PPC engine but how Google may affect Yahoo!'s prices. We also reported on the engines joining together to fight the search engines. We looked at some reports of people saying Yahoo! is rankings sites based on links only and no content. We also found that Yahoo! is stealing searches from Google, for real! Eric Schmidt puts on his shy face the other day. Google reach 60% search market share, 60%! Before you leave today, make sure you decide if you want to join the class action lawsuit against Google for click fraud.

Search Engine Roundtable Topics:

  1. Does Google AdWords PPC Prices Affect Yahoo! Search Marketing's Prices? - not a conspiracy theory but more an economic theory
  2. Search Engines Form Pact to Fight Click Fraud - whoo hoo, hope it helps
  3. Google Really Does Radio Ads; XM Radio & Google Partner - Google can hear us now
  4. Yahoo! Search Not Ranking Based on Content of a Page? - the real deal? I doubt it
  5. AdWords Invalid Clicks Claim Form Due Tomorrow - get those papers signed, um on screen of course
  6. Yahoo! Stealing Searching From Google - Tim Converse of Yahoo! said it may be a joke?

Search Engine Watch Topics:

  1. Eric Schmidt Asks Photos Of Him & Wife To Be Kept Private - kinda feel bad for him
  2. The Concept Of A "Perfectly Optimized Page" - nice post Aaron
  3. Google Reaches 60% Search Market Share - what else is new?
  4. Use Frequency Of Google Products Survey - nice survey
  5. Reminder: AdWords Claim in Click Fraud Settlement Due Tomorrow - same deal