Software piracy is a huge business, it costs software developers a lot of money, but it also costs software consumers a lot of money, because it is built into the price of the software.
Software piracy is not only an issue with desktop software but with mobile software, like iPhone apps. I read an interesting write up named Game Developer Confronts iPhone Software Cracker. It basically discusses the rational of why software pirates feel they are entitled to steal and distribute the stolen software, for free, to those that do not want to pay for it. It is a must read.
When we found out that our iPhone Siddur was on the torrent list of apps stolen and being distributed, we were actually some what excited. I mean, if your app is good enough to make a list of apps that people want to steal, well - that says something. But the article above doesn't agree with that rational. So now I don't know what to think. I mean, 99% of our users gave us five star reviews, so clearly, the app is worth the $10 to 99% of the folks out there.
Anyway, I keep track of our sales and I also know how many people have the iPhone Siddur on their iPhones. I can tell you that there are about 30% more Siddurs on iPhone than what was paid for. This can happen for two reasons:
(1) They stole it via a torrent site or
(2) They use the same iTunes account as a friend or family member and downloaded it on their iPhone as the same iTunes user.
What I find nice is that several people have either emailed us or called us asking us permission to do #2. I always say yes, and I really appreciate the email. Some have even gone as far as to send us money, not through Apple, because they felt it was the right thing to do. Again, appreciated.
But for iPhone Developers to continue making products and improving them, we need the income. I do believe that stolen releases lead to other people buying it. Overall, I don't think this is a major issue for most of my products but I can see this being an issue for other developers.


Comments
People are stealing the iPhone Siddur? Stealing religious software just seems extra low. I can't believe people would steal that a siddur, electronic or not.
Posted by: Adam Snider | January 8, 2009 12:43 PM
Well, like I said, it is a lot less than normal apps and it might not be "stolen" being that apple allows five downloads per itunes account.
Posted by: Barry Schwartz | January 8, 2009 12:50 PM
"But the article above doesn't agree with that rational."
Don't let it get to you, Barry. The *cracker's* motives may fit that rationale, but 99% of others download free applications just because they don't want to pay. They'd crack them with or without a trial period. Think about it - there are thousands of warez versions of applications out there that we very well know have trial versions available. They like it but won't buy it - bottom line.
Posted by: Tamar Weinberg | January 8, 2009 2:26 PM
Like anything else you get bad apples that ruin things for everyone.
Posted by: Nick Stamoulis | January 9, 2009 11:19 AM
some people do not use their ipod as much as their cell phones
so the 10$ price is not justified for them
so they download the program justifying it by saying that they would not pay 10$ for this software anyways so if I get for free I install it ... maybe if you can give discounts at least once a while promotions those people would also buy the application
no one enjoys a stolen siddur if they use it so that 30% dont really use your software it is just on their ipod.
Posted by: avi zag | July 17, 2009 7:30 PM
Spelling errors are fine, everyone makes mistakes. The system has no edit post option thankfully, so along with any meaningless errors, all stupidity is saved for posterity.
Posted by: No Name | October 17, 2009 5:29 AM